The anonymous comment about a doctor on RateMDs.com was unsparing: "Very unhelpful, arrogant."
Such reviews are becoming more common as online consumer ratings services expand beyond restaurants and plumbers to medical care. Now, some doctors are fighting back.
North Carolina neurosurgeon Dr. Jeffrey Segal has made a business out of helping doctors monitor and prevent online criticism. Segal said consumers and patients need good information about doctors, but Internet reviews provide the opposite.
He said some sites "are little more than tabloid journalism" and sniping comments can unfairly ruin a doctor's reputation.
Segal said such postings say nothing about a doctor's medical skills. Privacy laws and medical ethics leave doctors powerless to do anything it.
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